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The 2023 Advertising Outlook

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Virtual

Free

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This event is being held by an IAB UK member

This event has been created and submitted to the Member Vault by an IAB UK member. Tickets are purchased from third parties and the IAB is not responsible for the event.

Event Overview

What are advertisers most concerned and excited about heading into 2023? We’ll provide an exclusive first look at our 2022 Market Report and 2023 Outlook, featuring renowned research analyst Joanna O’Connell breaking it all down.  

We’ll also take a deep dive into the integrations marketers need to get the most value out of their campaigns. Mediaocean Director of Product Marketing Alix Foster will share how marketers are gaining efficiencies by integrating DSPs and SSPs, social marketing tools, data and measurement partners, creative automation tech, and much more.

Agenda

17:00
Introductory Remarks & Market Report Overview

Aaron Goldman, Chief Marketing Officer, Mediaocean

17:05
What Advertisers Need in 2023

Joanna O'Connell, Research Analyst

17:30
Innovating with Integrations

Alix Foster, Director of Product Marketing, Mediaocean

17:40
Discussion on 2023 Predictions

17:55
Closing Remarks

Aaron Goldman, Chief Marketing Officer, Mediaocean

Speakers

Aaron Goldman

Aaron Goldman

Mediaocean
Aaron Goldman

Aaron Goldman

Mediaocean
Joanna O'Connell

Joanna O'Connell

Joanna O'Connell

Joanna O'Connell

Alix Foster

Alix Foster

Mediaocean
Alix Foster

Alix Foster

Mediaocean