IAB UK, the digital advertising industry body, represents nearly 300 businesses across media owners, agencies, ad tech, platforms, and publishers, plus 600 advertisers. We tackle challenges, showcase great advertising, and prepare members for the future.
Our story
Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
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Research
Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Training courses
The revenue paid to the publisher by the advertiser for every thousand times the ad is shown.
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